What is FanEngager?

FanEngager is a Sponsor Ready, Brand Focused, Revenue Generating, Plug-N-Play content and engagement revenue solution for Media Broadcasters and Social Influencers. It solves the problem of diffusion in "fan" engagement across multiple social networks (twitter, facebook, snapchat, instagram...) by providing a web and mobile based engagement platform, to help content publishers to internalize, promote, and better monetize their "fan" engagement.

Built for Web, Mobile, and native for iOS iPhone, iPod touch and iPad, FanEngager deploys as a stand alone website, an iOS app, or as a plug-in of a larger existing experience.

FanEngager extends your existing website and provides a plug-and-play interactive user experience, allowing your visitors to actively participate 24-7-365 with YOUR Brand Content through proprietary ratings, rankings, polls, and statistics systems.

Engagement options include our Radio Ready white-label Reality TV content and engagement solutions; our Mobile Application solutions; and our Custom Services solutions which are custom designed around YOUR proprietary blog, broadcast, audio, or video catalog.

The FanEngager website plug-in is actually a fully realized pop culture E-Zine style website with pre-populated data using aggregated station specific or national statistics

User Interactions:

  • Cast specific rating systems
  • Show, Season, Episode and Cast specific Polls and Results
  • Automated Call-In Voting with Statistics back-end
  • Contestant specific showcase pages including
    • Contestant specific Home Page module
    • Power Factor Voting module
    • Power Factor Rankings module
    • Performance Video Playback module (if available)
    • Performance History/Summary module
    • Listener Comments and Discussion module

Articles, Statistics and Analytics:

  • Weekly Reports/Updates including
    • Show Synopses
    • Show Elimination Results
    • User Demographic Phone Voting Results (Call-In vote statistics)
    • User Demographic Web Voting Results (Web Votes, Polls, etc)
  • Original Articles
    • Show specific Performance Show Reviews
    • Show specific Result Show Reviews
    • Show specific Power Factor Enhancement Tips (Hair, Face, Body, Grace, Charisma, etc.)
  • Voting Results and Compiled Statistics for Shows which feature Viewer Voting (stats compiled via manual listener input or auto-voting software participation.)
  • General Discussion/Comments Forums
  • Google Analytics for further Marketing optimizations

The FanEngager plug-in leverages the interest and influence generated by the Television Industry’s impact on popular culture to add value to your Station’s listener experience. Using our plug-in, both your Station and your listeners benefit.

Primarily, we provide your Station with a new revenue generation stream and the listener with an enhanced Station listening and interaction experience.

Of course, our solution is not entirely bottom-line driven. Below we highlight how our solution can enhance your Station revenue, user experience and prestige.

Marketing Benefits

  • Increased market share through listener retention and potential new listener attraction
  • Increased revenue earnings for your existing website due to overall increased traffic/page hits as users migrate to the new features of the Fan Engagement.
  • Increased revenue earned directly from Advertisements embedded in the web pages of the FanEngager plug-in.
  • Higher listener retention rate due to increased interest in overall Station experience
  • Increased quantity of available material for coverage of listeners favorite TV shows (enhancing what is already currently reported or providing new material.)
  • Self generating revenue stream
  • Extremely cost effective solution: far less expensive than building a comparable solution using either internal or external resources
  • Low annual membership fee
  • Immediately available

 

Listener Benefits

  • Adds an “All-My-Listening-News-And-Entertainment-In-One-Location” style solution to the listeners Favorite Station.
    • This results in your Station being the first stop for fulfilling ALL of your listener’s media entertainment needs.
  • Increases your listeners’ bond with your Station via station support for your listeners’ alterative interests (in this case, Reality TV)
  • Increases user bond with Station via enhanced reporting of Station specific listener group poll results and statistics
  • Increased listener (self) validation based on the numerical impact of multiple member sites which add statistical relevance to the listener voting experience

 

Ongoing Development Benefits

It is our intention to help keep YOUR Station on the cutting edge of the user interaction experience via our plug-in. In addition to the interactive features that the plug-in already offers, our solution offers ongoing technological research and development, through which we look forward to introducing even more interactive features along the lines of the following:

  • More poll types - our staff is constantly working to develop new and interesting polls for our TV Show Home pages and sub-content pages.
  • Integrated Social Networking - providing tracking of votes across groups of friends and friend-to-friend voting comparisons.
  • External Social Network tie-ins - including allowing listeners to embed contestant snippets into their Facebook™ and SnapChat™ pages and the delivery of Twitter™ updates for your listeners’ favorite shows and contestants.
  • Match-up games - be on the lookout for new game style features like “Who’s Hotter”, “Kissy, Keepy or Creepy” and other games currently in the works.
  • Wiki-style editorial interactions - allowing your listeners to actively contribute to the database of knowledge we maintain for each contestant.
  • Enhancements for iPhone™ and other cellular devices - including specialized presentations for the iPhone™, text messaging updates, and more.

Security Benefits

The FanEngager plug-in operates separate from your existing solutions and operates as isolated stand-alone software that does NOT require interactions with your existing web server, database server or security installations. There is NO risk of exposure to your existing infrastructure, customer data or proprietary information.

  • Our plug-in does NOT interact with your existing server in any way.
  • There is NO risk to viruses or other malicious software - our plug-in runs on a separate HTML server, so there is NO way for the elements we generate to affect the server that generates your existing web presentation.
  • There is NO risk to your data - our plug-in runs from it’s own proprietary databases, so there is no connectivity to your existing database server and NO exposure to your existing data.
  • There is NO risk to your existing server’s uptime - in the unlikely event of a system failure at our plug-in hosting facility, your existing website is NOT effected and remains up and running.
  • There is NO exposure to your existing data mining solutions - all of your preexisting data collection activities (server side, JavaScript, IP, other) are isolated from the FanEngager plug-in and are NOT exposed to the solutions we provide.

 

Cost Saving Benefits

(versus Building You Own)

As previously stated, the FanEngager plug-in is technically an entire database driven Reality TV website supported by professional IT, website, database, graphics and editorial content, updated weekly across multiple channels of content. In comparison to developing this solution independently to provide to your listeners internally, our plug-in represents a tremendous savings in costs both initially and on an ongoing basis.

 

Specific cost benefits of using our plug-in

  • Save on Website (and software) Development costs
    • No development costs
    • No testing costs
    • No deployment costs
    • No maintenance costs - We handle all ongoing IT developments and maintenance for the FanEngager plug-in experience
  • Save on Hardware Infrastructure costs
    • No additional hardware required
    • No additional bandwidth required
    • No impact on your existing servers - we host the entire solution on our servers so you experience no additional overhead

 

  • Save on Editorial and Content Management costs
    • Save staff costs for creating multiple weekly polls
    • Save staff costs for Editorial content/management
    • Save staff costs for timely blogs of shows
    • Save staff costs for writing articles
    • Save staff costs for updating results
    • Save staff costs for contestant research
    • Save staff costs for keeping the comments forum lively

 

Prebuilt - Preloaded - Proven and Tested
Our plug-in is designed from the ground up to be the most cost effective solution to enhance your existing website with new revenue generating capabilities based on your listeners’ interests in the Reality TV genre.

The FanEngager plug-in is proven technology which has undergone 6+ months of integrated testing and is founded on 2 years of specialized component development and testing. As such, the FanEngager plug-in is ready today to provide YOUR Station with immediate integration and revenue generating results.

Revenue Benefits

The FanEngager plug-in utilizes the Google® AdSense™ revenue generation sub-system as the primary revenue generation solution for our partner Stations.

Revenue Benefits - Google AdSense™ Integration

Utilizing AdSense™, we are able to provide your station with accurate, auditable, fraud-resistant revenue generation and tracking, backed by a name thousands of websites have come to trust. In fact, your existing website may currently take advantage of the AdSense™ program, or alternative systems provided by BannerConnect.net®, Amazon.com® or others.

Simply stated, FanEngager will activate a holding account within the AdSense™ system on your stations behalf and pay the revenue generated via the account to your station at quarterly intervals. The Google® AdSense™ system will provide the auditable tracking and statistical information for the revenue account. FanEngager will provide copies of the tracking and statistical information to your Station along with your quarterly revenue payments.

Currently, the FanEngager plug-in utilizes the following advertising displays:


Ad Type

Pay Method

Display Ads (static, animated, video)
- shown on all pages

per CPM, per Click

Text Ads 
- distributed thoughout the site; specifically added to the Power Factor Enhancement Tip articles

per Click

Search Based Ads
- distributed within the Power Factor Enhancement Tip articles

per Click

Revenue Page Flow Examples

Favorite Contestant - Revenue Page Flow Example A:

The unique listener checks a Rating, Ranking or History for a favorite contestant

  1. Click from Your Station website to activate plug-in landing page (+2 ad impressions)
  2. Choose a show, click to view the Show Specific home page (+1 ad impressions)
  3. Choose a contestant, click to view the Contestant Home page (+2 ad impressions)
  4. Click to view the contestant Rating Page (with detailed ranking information) (+2 ad impressions)
  5. Click to view contestant Statistics page for the current week (+2 ad impressions)
    • the unique listener has now seen 5 of up to 20 contestant specific pages, and has registered 9 ad impressions so far ...
    • the unique listener continues using the site to review other contestants, other rankings, games or self improvement tips, adding more ad impressions with each page view ...
0,960
Visitors
2
Contestants
7680
Pages
14400
Ads

Show Reviews - Revenue Page Flow Example B:

The unique listener reads a Performance Show Review or Results Show Review:

  1. Click from Your Station website to activate plug-in landing page (+2 ad impressions)
  2. Choose a show, click to view the Show Specific home page (+1 ad impressions)
  3. Click to view the latest Performance Show Review (+2 ad impressions)
  4. Click to read viewer comments regarding the article (+2 ad impressions)
  5. Click to add a comment to the forum (+2 ad impressions)
    • the unique listener has now seen 5 of up to 20 contestant specific pages, and has registered 9 ad impressions so far ...
    • the unique listener continues using the site to review other contestants, other rankings, games or self improvement tips, adding more ad impressions with each page view...
1,080
Visitors
2
Contestants
9720
Pages
18360
Ads

Voting Statistics - Revenue Page Flow Example C:

 The unique listener checks the current week’s Voting Statistics results

  1. Click from Your Station website to activate plug-in landing page (+2 ad impressions)
  2. Choose a show, click to view the Show Specific home page (+1 ad impressions)
  3. Click to view the latest Voting Statistics Overview Page (+2 ad impressions)
  4. Click to view Favorite Contestant Statistics for current week (+2 ad impressions)
  5. Click to return to Voting Statistics Overview Page (+2 ad impressions)
  6. Click to view 2nd Favorite Contestant Statistics for current week (+2 ad impressions)
  7. Click to view 2nd Favorite Contestant’s History/Home page (+2 ad impressions)
    • the unique listener has now seen 6 statistic specific pages, +1 History page, and has registered 13 ad impressions so far ...
    • the unique listener continues using the site to review other contestants, other rankings, games or self improvement tips, adding more ad impressions with each page view...
1,030
Visitors
2
Contestants
13390
Pages
25750
Ads

Open Flow - Revenue Page Flow Continuation Scenarios:

Other page flow examples or page flow continuation scenarios might include:

  • The unique listener desires to emulate the success of their favorite contestant and links to Power Factor Enhancement Tips section of the plug-in

 

  • The unique listener decides to “switch channels” to an Alternate Show and thereby initiates a new page flow for aspects of the alternate show, including: Favorite Contestants, Show Reviews, Voting Statistics, etc.
  • The unique listener decides to rate a few other contestants (with low marks) to push their favorite up in the rankings, thereby initiating the Rating or Ranking of multiple contestants per show